Yazar: Ejder ALTIPARMAK

Retail companies allocate important share of their budget to visual merchandising. Based on the store size, companies allocate 1 staff for 4 stores for visual merchandising activities. These visual merchandising teams are formed of experienced professionals, however, they have no chance to know the number of visits to store regions specifically. Retailers time to time […]

Multinational retail companies raised the bar in competition for local retailers with the decision to open up to the global markets. Nowadays, the strategies formed by using the right parameters are the basis for competitive and successful companies. In the production sector, issues such as diversity, quality, procurement and lead times have been solved in […]